Kidulthood is a brand selling high-end kidswear fashion apparel around the world. Colorful rainbow is designed as the main theme to match with the brand identity. It spreads out from the rainbow walls to ceiling beams and to furniture, providing the most playful environment for family to spend a day in the weekend. Curved clothes rack customized to perfectly fit with the rainbow on walls. A playground-like kidswear boutique is designed for kids to play around while parents are picking their choice.